SWEET INSTRUMENTS OF DESIRE

Four leading universities, 54 students, one national design competition: Responding to a unique challenge set by design-led cutlery company, Studio William, Sweet Instruments of Desire showcased innovative and practical new cutlery forms to transform how pudding course is experienced. We at Powell Allen were charged with the task to create a sweet call to action and tasteful exhibition, which was held at the V&A during the London Design Festival.

CATEGORY
Exhibition Design
Art Direction


YEAR
2012

CLIENT
Studio William

DESIGN STUDIO
Powell Allen

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